Early in the new millennium a south Florida local dive shop located in a retail strip mall in Pompano Beach, built a website that featured technical diving products from a single brand. The website accepted it's first online order (with free shipping) on the morning of March 1st, 2003, dispatched on the same day, and delivered the next day. Through it's ethical online sales practices with customer service that focused on the consumer, ultimately the business became one of the largest retailers of technical diving products.
Over time, the original website began expanding and selling other products such as tanks, and eventually other competing brands with a broader appeal to experienced sport divers. In 2009, the website changed it's name to DiveGearExpress.com in order to reflect the changes in product selection. In the fall of 2010, the business moved to it's current location in Powerline Business Park and officially became Dive Gear Express LLC.
Today, the company continues to maintain a focus on the needs of the experienced sport and technical scuba diver. Over time, this approach has resulted in consistent order patterns supported by a high proportion of repeat customers. The brands and specialty products found on our website are carefully chosen by the staff at Dive Gear Express. We try to eliminate products that in our opinion are outmoded, mere duplicates, mediocre quality, poor value, or mostly appeal to entry level divers. This greatly simplifies product navigation and selection, allows us to stock nearly everything we sell, and often the consolidation of our sales volumes enable us to present very favorable prices.
We are a locally-owned small business with a global customer base, but our approach as an internet retailer is still strongly influenced by the unique nature of our local Southeast Florida dive shop.